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Source: Science direct 25.07.2021
https://www.sciencedirect.com/science/article/pii/S1353829221001118?via%3Dihub
In our study of the relevance of case studies for influencing decision-making we demonstrated the importance of telling believable stories. Case studies can go beyond being ‘practical examples’ and can have the power to influence decision-making, but they need to be similar and locally relevant, and the onus is on the storyteller to highlight these similarities. Organising and framing
