Source: Sport England 17.05.22
Sport England has published a toolkit to help partners get involved and support women in their local area to get moving again, ahead of the launch of This Girl Can and Strava’s ‘Make Your Comeback’ campaign.
The partnership with Strava launches to consumers later this month and will see the Make Your Comeback and This Girl Can Club introduced on the fitness tracking platform. The club will be the first ever on Strava, providing a supportive space for women to take that first back towards getting active again
The toolkit which includes posters, social media posts and ideas for how a range of organisations can get involved, allows This Girl Can supporters to highlight what they are doing and spread the word to their community – inspiring women to get active again after taking a break from it.