Welcome to the insight hub for we can move,

This is our storage space for research, reports, opinion and news for physical activity and the wider system which we've come across.

You can search articles by theme/tag by clicking here

Log in for free to comment on the posts or join in the conversations in the forum...

campaign (7)

Source: Sport England 21.04.22



This Girl Can has announced partnerships with two well known brands as it continues its quest to inspire more women to get active on their own terms. The partnerships, which will launch in May, are the first in an innovative new working model for the award-winning campaign.

Celebrating and building women’s confidence to get active has been at the heart of This Girl Can since its

Source: Active Partnerships 01.04.22



Active Partnerships will mark the International Day of Sport for Development and Peace (IDSDP) on April 6th by supporting the launch of the ‘Open Goal’ campaign.

Open Goal has been created by Active Partnerships and other members of the Sport for Development Coalition to showcase how sport and physical activity can contribute to building a fairer, mor

Source: Gov.uk 04.01.22



A new Better Health marketing campaign has been launched by the Department of Health and Social care to support people to lose weight to prevent risks of developing serious illness and help reduce the risk of being hospitalised with COVID-19. Better Health is working with 15 weight management and physical activity partners who are providing free and discounted offer

Source: Sport England 06.12.21



This Girl Can is launching a new range of group exercise classes. The national campaign, which encourages women to be active in any way that works for them, has teamed up with EMD UK – the national governing body for group exercise – to offer lower intensity, fun and supportive sessions for women who may otherwise not feel comfortable attending group exercise classes.

More than 1,500 peo

Source: Sport England 25.11.2021



A new campaign entitled ‘Active Mums Start With You’ has been launched to help equip healthcare professionals with the resources they need to speak about physical activity with pregnant women and new mums.

It encourages GPs, midwives and health visitors to proactively talk to and advise pregnant women and new mothers about activity and provide advice if they’re unsure o

Source: Sport England 25.10.21



The We Are Undefeatable campaign, aimed at helping those with long-term health conditions to get active, is back on our screens as part of a new partnership with Loose Women.

An advert featuring familiar faces from the campaign’s previous stories began a four-week run on television, on demand services and social media on Friday.

And the campaign, which is a collaboration between 16 leading

Source: Sport England 11 June 21



The first This Girl Can Week started on Saturday 12th June as Sport England’s campaign calls on women to choose themselves and take the time to get active.

After more than a year of disruption, the week is a response to Sport England’s own research that shows women have found it harder than men to maintain their activity habits curing the coronavirus pandemic. The figures come from wave 18 o